ITSecurity-Informer

Enhancing ABM Utility with Intent Data for Driving Sales Growth

Account-Based Marketing (ABM) has become increasingly prominent over the last few years and is often considered to be an effective approach to achieving business objectives. However, in order to maximize its utility, considering incorporating intent data into your ABM strategy can be very useful. Intent data can help provide insight based on customer actions, such…

Read More

X Logo Officially Replaces Twitter’s Popular Bird on Mobile Application

X, earlier known as Twitter, has officially retired its popular blue and white bird logo. The icon on the mobile application changed to an “X” in the latest phase of a sweeping rebrand Elon Musk announced at the start of July. The company earlier introduced the logo on the website and launched the domain X.com, though Twitter.com is still live. Musk wrote…

Read More

Twitter CEO writes a message to Staff About Rebranding Twitter

Twitter is undergoing a major rebranding after its owner Elon Musk announced the media platform would formally become “X” over this weekend, and CEO of the company Linda Yaccarino addressed the change in a note that praised employees for their hard work. The transition from Twitter to X signifies a step toward Musk’s ambition to turn the platform into…

Read More

Intel stock declines by 6% as it updates chip manufacturing plans

Intel stock declined by 6% after it gave investors an update about its turnaround plan to become a chip manufacturing firm competing with the Taiwan Semiconductor Manufacturing Company. Intel’s Chief Financial Officer David Zinsner explained how Intel would soon change the way it reports its financial results to give its foundry business, IFS, its own profit-and-loss…

Read More